Blog
I’ve written articles and thought pieces for newspapers, magazines and trade publications such as Campaign, Shots, B&T and Campaign Brief. I’m also a regular columnist for Adnews. Here are some of my most recent pieces/rants.
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Fake likes, clicks and followers. Everyone’s Doing the Banana Bum Junket.
Towards the end of 2015, Twitter briefly trended the phrase ‘Everyone’s doing the Banana Bum junket.’ Admittedly, it was only for a few minutes, but it happened. Why? Why would a phrase…
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The future of advertising and why outdoor is back.
Apparently we’re all fucked. Advertising is dead. Nobody can tell a brand story anymore, vast social media companies are now self-righteous media conglomerates, digital doesn’t work and consultancies buy agencies in the…
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How I started a fake agency that got a computer to write its ads.
On April 1st, I was asked to write a fake press release for Campaign Brief. After creating ‘Ai-Gency’, a fictitious agency that had a bunch of racist artificial intelligences that could write…
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This is your brain on scam.
“My name is Andy Flemming and I have scammed. I guess it started back in Singapore. It was the early nineties. I met this guy in a club who said he could…
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It’s hot as hell and I think the jury hates me.
I spent my first four days in Cannes utterly convinced that I was immensely disliked by my fellow Cyber jurors. I’d enter the jury room every morning to hear stories of bonding…
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A series of unfortunate events. The almost inevitable second Cannes Diary.
2:30pm: Apart from a few old ladies, the odd Russian prostitute and the absolute cock who zooms around the block continuously in his probably rented matte black Lamborghini, the Croisette is strangely…
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Slave to the algorithm.
As human beings, we like to think we’re in control. That somehow we’re in charge of our destiny, where we go, what we see, what we do and who we meet. This…
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More outrage in Australia.
On the day I arrived in Sydney, the chief of police gave his opinion on the new ‘Crimestoppers’ telephone line. He didn’t think it would work. When pressed, he said ‘nobody likes…
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Two Legs and Ahead.
Working in advertising has given me enormous opportunities to do the thing I love the most, write. I wrote a song that got into the charts and a poem for the Commonwealth…
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The sheer hell of the case study video.
Subject: Cannes Entry Video. Lads, I’ve taken a look at the edit. Nice start. Remove the Coldplay ‘Clocks’ soundtrack as everyone uses it. I’ve attached a suitably depressing classical mp3. Lay that…
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