Category / Advertising / Gaming / Innovation
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Fear and Black Clothing. One week at SXSW.
5.00pm. After nineteen hours I’ve finally arrived in Austin. The airport is filled with tattooed men with well-groomed beards furiously tapping away at various devices and everything is sponsored by a website…
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How the Last of Us could become the Last of Us.
If Lee Clow’s Chiat/Day team were to write their seminal ‘Think Different’ spot today, there’s a very good chance that it would include a bespectacled Swedish programmer called Notch Persson. Notch didn’t…
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