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  • How I started a fake agency that got a computer to write its ads.

    On April 1st, I was asked to write a fake press release for Campaign Brief. After creating ‘Ai-Gency’, a fictitious agency that had a bunch of racist artificial intelligences that could write…

  • Your own virtual Cannes.

    So Cannes is on and our Facebook feeds are full of people checking into Qantas First Class Lounges. (They’re not really; you can check into First Class lounges from home if you…

  • The plastic mask of fame.

    A few days ago, Candace Payne, a middle aged woman from Grand Prairie, Texas uploaded a video of herself giggling as she tried on the Chewbacca mask she’d just bought for her…

  • Searching for hotel room porn.

    The best ad I’ve seen in a long, long time appeared quite by accident as I was searching for porn in an American hotel. Searching for porn is generally the second thing…

  • Holding back the Facebook horde.

    There are shit jobs and there are shit jobs and there’s being a community manager on a Facebook site. Like a Roman Centurion on Hadrian’s Wall, they’re all that stands between the…